How To Know It’s Time to Rebrand Your Blog & 5 Signs It Is

Your brand is more than just a logo—it’s a way of setting expectations for what you offer your readers and followers.

It isn’t an attempt to make everyone like you and become raving fans of your blog.

But with millions of pieces of content available in seconds, it’s easy to get lost in the noise.

That’s why it is so critical to create a cohesive blog brand if you have ANY intention of earning money from your blog or building a business around it.

I mean, would you eagerly wait for blog post updates from a blog if you weren’t sure what to expect?

I know I wouldn’t.

That’s why I started this WordPress blog theme business! I want to help bloggers like you leverage design to keep your readers hooked.

So, how do you know if rebranding your blog is a good idea? And can designing a blog in WordPress on your own be a viable solution?

Let’s start with a few signs it’s time to rebrand your blog.

Signs Rebranding Your Blog is a Good Idea…

Sign #1 – What You Blog About Has Changed

Chances are, if you have changed the topic of your blog, you’ll need a new design to go with it. New color schemes, new logo, and new functionality are all necessary to keep your readers engaged.

Sign #2 – Your Audience Has Shifted

If your audience has shifted, then you need to shift your design with it. Get inside their heads and figure out what they prefer to see on screen and then get to work creating it!

Sign #3 – Your Goals have Changed

So, you originally started blogging for fun, but now you want to make some cash with your crazy insights. If so, it’s time to rebrand and redesign your blog. Go from amateur to professional, with polished graphics and design.

Sign #4 – Your Blog Isn’t Growing

Stagnation is one of the most clear-cut signs you need to rebrand your blog. Especially if you’re trying to monetize it. If traffic has come to a screeching halt, your page bounce rate is insane, or if you just aren’t getting engagement from your content, it could be your design. Rebranding your blog can dramatically increase traffic and entice new followers to your blogging doorsteps.

Sign #5 – You Don’t Like Your Current Design

That’s right, if you aren’t happy with your blog’s design, then it’s time for a reboot! And the good news is, you don’t have to be particularly tech-savvy to create a stunning design that you and your readers will love!

Check our amazingly easy-to-use WordPress themes that I have created for bloggers like you.

Rebranding your blog with them will be as easy as pie. Promised!

What to Prepare for a DIY Blog Rebranding

Now that you know rebranding your blog is in your future, the next step is to get started. Designing a blog in WordPress can be fairly straightforward with the right guidance.

That’s why I pulled together this detailed & FREE blog style blueprint for you.

In it, you learn how to create an irresistible brand identity! You also get access to font and color scheme samples and help with logo design. It’s a great starting place if you are ready for a change but aren’t sure about the next steps.

Your Blog is READY for an Irresistible Blog Identity

Learn how to create a Scroll-Stopping Blog Branding with my Proven 3-Step Formula (the one I have used to create hundreds of highly engaging blog designs).

Remember, your blog is your voice. Use the tips in my blog style blueprint to put your best foot forward and stand out from the crowd!